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hamburg metropolitan region - touch table

the north at your fingertips

The Hamburg metropolitan region is one of the most dynamic in Germany and Europe. Around 5.4 million people live and work in the region.

At the citizens' festival on the Day of German Unity 2023, the Hamburg metropolitan region presented itself with an interactive touch table designed by us.

It brings the metropolitan region to life in a playful way, showing what the region stands for, what makes it northern Germany's innovative connected hub and why so many people enjoy living, working, researching, investing or simply holidaying in the region.

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We've built this app using the eyefactive system.

It's an interactive software suite for all multi-touch displays, tables and walls. The main advantage is that it's got loads of fully customisable modules. They're so flexible that you can use them to create all kinds of installations on all interactive touchscreen systems under Windows®.

Phillip Wedding and eyefactive provided us with both the video material and the photos of the event. Many thanks for this.

'This modern medium is all about showing off what makes the city tick. It's versatile and can be used in loads of different contexts.'

Andreas Rieckhof (State Councillor of the Authority for Economic Affairs and Innovation)

The design is based on the corporate design of the Hamburg metropolitan region (designed by M+T Markt und Trend GmbH). To be honest, we're still not sure what to make of the logo. But that's how it is...

We've tweaked the colour scheme and used the corporate font of the city of Hamburg, the "Hamburg Sans" font, as requested.

We're gradually making changes to the touch table, which will be touring again next year to draw attention to the Hamburg metropolitan region and publicise the north of Germany.