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guerilla bakery - corporate design
100% homemade
Three sisters from Vorarlberg love to bake high-quality homemade pastries and share them with everyone who appreciates good things.
The Guerilla Bakery is an initiative by the three sisters, who open a pop-up bakery in Vienna once a month. It's a bit hidden, always at different locations and promoted via social media.
The following video (© lampenschirm) shows what these unique events are like.
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The pop-up bakery is held at a different location each time and attracts people from all over the city to enjoy the delicious treats.
A concept that called for a very special kind of visual presentation.
To represent the philosophy of Guerilla Bakery and the personalities of the sisters, we created a playful and cheeky new identity.
The logo is the star of the show, because it's simple and versatile, so it can be easily integrated into any pop-up guerilla bakery.
We created the font especially for the guerilla bakery to express the unique personality of the events in the designs.
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